Google Conversion Professionals
Google Conversion Professionals
Our Blog All the latest news and views straight from the ConversionWorks team

Using the power of video to explain a concept

For companies that have a new, revolutionary idea or concept explaining that concept and the benefits it can bring is crucial to getting a customer in....
2nd Mar 2010

Sony Music Europe - Google Analytics rollout for Brightcove video players

Our analytics team have been working with Sony Music to implement a new Google Analytics tracking system for their Brightcove video players. The n....
2nd Mar 2010

Sorce – new site and conversion campaign

Sorce specialise in intranet, extranet and portal software with clients such as Virgin, NHS and Manchester United.  Over the past two months we've be....
24th Feb 2010

Boutique hotel specialists Mr & Mrs Smith integrate offline tracking into Google Analytics

For most hotel retailers tracking offline conversions that come in via the phone is a tricky dilemma. How do you get your web analytics package to mea....
13th Oct 2009

Implementing Google Analytics On A One Page Website

Webexpectations.com (our sister agency) recently launched a new website promoting better oral health. As part of the website rollout, Webexpectations.....
9th Oct 2009

Free Google Webinar: Make Your Website Work

Date: 24 September 2009 Time: 3pm BST Is the web an important channel for your business? ConversionWorks have been asked to present a free webi....
17th Sep 2009

Watch our webinar with Google and find out how to increase your website sales

Last week we successfully ran a webinar with Google UK. The webinar was targeted at financial service organisations and aimed to provide informatio....
27th Jul 2009

Google + ConversionWorks Webinar

We will be running a webinar with Google UK next Tuesday (14th July) at 3pm. The webinar is targeted at financial service organisations and aims to....
10th Jul 2009

Super Cookie - How to guide and source code (a guide for techies)

This is a how to guide (+ source code) for the new Google Analytics Super Cookie developed by ConversionWorks. What's the Super Cookie? Wouldn't it....
11th Jun 2009

‘The Super Cookie’ - Some Early Results

Russell has filled you in on the business advantages associated with the Super Cookie and explained the fundamental flaws with the traditional last cl....
11th Jun 2009