If you're looking to get the best from Google Analytics then getting a thorough understanding of the tool is a crucial first step.
Training For All Levels
We offer Google Analytics training for individuals and organisations looking to improve their knowledge and understanding in a practical manner that can immediately be applied to everyday work.
Google Analytics Qualified Trainers
Our training team are seasoned Google Analytics experts with years of hands-on experience in installing Google Analytics and analysing the data to get actionable insights.
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Google Analytics 101
An introduction to Google AnalyticsPrice: £350 per delegate Duration: Half day Contact Us To BookOur Google Analytics 101 course is for beginners looking to get a solid understanding of what Google Analytics is and how it works.
101 Training Includes
- What is web analytics?
- Using GA in the workplace
- Understanding the top reports
- Getting to grips with how GA collects data
- Getting accurate data through a best practice installation
- Actionable insights - understanding how to use data to make improvements that increase sales
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Google Analytics 201 & 301
Advanced analytics trainingPrice: £500 per delegate Duration: Full day Contact Us To BookThe 201 and 301 courses cover advanced Google Analytics topics taking you to the next level of GA knowledge and sophistication.
Working in small groups with one of our GA Ninjas we will show you advanced techniques and best practices.
201 Training Includes
- Delivering clean data
- Using Advanced Segments and Analytics Intelligence
- Getting to grips with how GA collects data
- Best practices for Advertising and Marketing
- Conversion tracking and understanding Engagement
301 Training Includes
- Advanced understanding of how GA works
- Detailed insight into the GA tracking code
- Cleaning your data for accuracy
- Measuring traffic and conversions
- Managing multiple domains and cross-domains in Google Analytics (sub-domain tracking)
- Extracting data using exports and the Google Analytics API
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Google Analytics for Richard Branson
MD & Senior ManagersPrice: £350 per delegate Duration: 2 hours Contact Us To BookOur Richard Branson training helps Senior Managers to understand how web analytics can be used to improve online sales and ROI.
We show you how companies such as Yahoo!, Amazon and Google use web analytics to make better decisions based on accurate data.
All of the concepts covered are business focussed and non-technical helping you understand what your business needs to deliver a successful analytics programme that increases online sales and enquiries.
The course is kept short and snappy to minimise time out of the office.
Practical Google Analytics training for the workplace
We're big believers in making sure our Google Analytics training is practical and applicable to everyday work. With this in mind our Google Analytics training courses use a range of case studies and practical examples to show you how to relate Google Analytics reports into practical, actionable insight.
Customised to you
For organisations looking to train their internal teams we customise the Google Analytics training to your exact needs. Examples covered within the training can be from your Google Analytics account and based on your website. Trainees can immediately relate what they learn back to the business.
Find Out More
Contact us today to find out more about our Google Analytics training.
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Case Studies"I was not a big fan of Google Analytics but training with ConversionWorks made me change my mind. I realized that Google Analytics and Google Website Optimiser together could be very powerful tools indeed."Gyorgy Berdal
Lead Developer, APH Parking