Optimising Landing Pages for Conversions and Revenue
Day 1 – Tuesday 19th Feb, 11:45am, Track 1.
Doug will be giving words of advice on how to make your landing pages work harder. Poor landing pages will stop (potential) customers in their tracks so Doug will share some of his top tips for making landing pages sweat that little bit harder, lowering bounce rate and engaging visitors.
Web Analytics Deep Dive
Day 3 – Thursday 21st Feb, 3pm, Track 3.
The web analytics deep dive session will take users beyond pageviews and basic metrics and will show you how to glean common-sense information from web analytics. Russell will be presenting some of ConversionWorks’ most important strategies for using web analytics data to make smarter decisions that improve site performance and your bottom line.
To learn more visit the SES website: http://sesconference.com/london/agenda-day1.php