
Google Ads, Google Marketing Platform, Search Ads 360, Smart Bidding
Black Friday 2019: Create Seasonality Adjustments for your Search and Display Campaigns
With just two weeks left until the biggest shopping event of the year, the race is on to make sure your search, display and shopping campaigns are optimised to reach online bargain-hunters across the country. You’ll likely be busy populating your adcopy with Black Friday-related messaging, setting up promotion extensions, brainstorming new keyword ideas, generating…