Case studies

PPC

89% increase in profit on ad spend

Combining Google Shopping campaigns with remarketing lists gives Bissell a dramatic boost in conversion rates, average order value and profit on ad spend.

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PPC

63% increase in users interacting with online store finder functionality

Mizuno dramatically increasing traffic quality and user interaction using Google’s Search and Display Networks.

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PPC

56% boost in Summer Sale revenue

Mirroring online marketing activity with offline marketing, results in a 56% boost in Summer Sale revenue and a 113% increase in new users.

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Analytics

1300 websites measured using Google Tag Manager

St. James‘s Place Wealth Management uses Google Tag Manager to roll-out new measurement strategy across 1,300 adviser websites.

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CRO & Personalisation

7.5% increase in online bookings

A/B testing helps luxury hotelier, Radisson Edwardian, to increases online room bookings.

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PPC

30% increase in online conversions

PPC optimisation increases online applications by 30% for Hargreaves Lansdown.

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CRO & Personalisation

159% increase in conversion rate

Checkout optimisation increases conversion rate by 159% for PayPoint.net.

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Analytics

100 websites measured with Analytics 360

Diageo uses Google Analytics 360 to empower their global brand managers with easy to access, insightful and actionable data.

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Google Partner

From the blog

by Louise

26/04/2017

Internet Marketing

AdWords Update: Changes to Exact Match Keywords

The evolution of exact and phrase match keywords Back in April 2012, Google gave advertisers the option to include plurals, misspellings, and close variants, for exact and phrase match keywords. This was fantastic news for many advertisers, saving a massive amount of time and effort that was previously spent creating extensive lists of brand misspellings…

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