Paid Social

We build tailored strategies, using Facebook’s vast targeting options and ad formats, to drive the right traffic to a website. Whether the objective is to grow your e-commerce sales, generate new leads, or raise brand awareness – we’ll report and optimise the account to achieve the goal and work to continuously improve performance.

Managed alongside Facebook, we work with our clients to tell their story through visual inspiration. We work closely with our clients to achieve brand awareness and make potential customers more aware of the products or services the business has to offer, to introduce them to the brand and ultimately encourage them to convert.

With over a billion users, YouTube is a great way to reach users at scale and works particularly well to increase brand awareness. We work with our clients to target the right user at the right time, according to their target audience and marketing goals.

As the world’s largest professional network, LinkedIn offers a fantastic marketing opportunity, specifically for B2B clients. We craft a strategy to target users based on the wealth of data that LinkedIn holds, including job title, skills, industry and geography, to meet a client’s objectives.

Whether a business is looking to increase the number of followers, generate additional leads or encourage users to install an app – we work with our clients to combine the right message with the right audience, to achieve the business’s desired outcome.

We help the brands we work with to be in front of audiences actively looking for ideas that relate to their products across Pinterest via Promoted Pins. This allows potential customers to discover the brand and save their ideas, for when they are ready to act on what they have found.

Our Paid Social Managers have at least 4 years’ experience managing social campaigns for clients. We know social inside out!

We constantly strive to test new ideas for our clients. For example, across Facebook, we employ a combination of tactics such as email list retargeting, look-a-like targeting and interest based targeting, to reach the right customers when it matters.

The buck doesn’t stop at campaign creation. We regularly monitor the reaction to our social campaigns and provide advice to clients on how best to respond to users comments and engagement.

From a creative perspective, our paid social managers know what does and doesn’t make a good ad – whether it’s a video, banner or thumbnail. We work closely with clients, drawing on our experience of managing highly effective social campaigns, to produce excellent creative that catches the imagination.

Detailed reports tell the client everything they need to know about the performance of their Social campaigns